An entrepreneur to the core, Johan Andreassen is a founding partner in groundbreaking land-based salmon farming company Atlantic Sapphire, a second act to his first wildly successful venture, Norwegian salmon farming firm Villa Organic.

IntraFish: How did you enter the seafood industry and why? What drew you to it as a career?

Johan Andreassen: I started at the age of 15 years back in the 90s catching wrasse as cleaner fish to fight sealice issues in the Norwegian salmon industry. This activity was the early stage of what later became Villa Organic.

IF: